Online Marketing | SEO NY | Search Engine Agency | Google | Online Marketing Blog by Ajax Union

Yahoo’s the king?

May 12th, 2010 | Posted by AjaxBlogging in Google | search | Yahoo - (1 Comments)

This week brings good news for the nice guys at Yahoo. Turns out that the company’s search engine gained another percent of users over Google. comScore Networks released the results of their research which shows that Yahoo usage moved upward from 16.9 percent to 17.7 percent. Google still dominates the market with 64.4% share of searches and Microsoft is a bit behind with 11.8 percent.

It’s no secret that Yahoo’s been pushing hard to gain another piece of the search pie. A new advertising campaign along with a makeover of the search results probably helped Yahoo to get that leverage over Google.

This research shows how important it is for companies to maintain steady search results in various search engines. If you’re looking for a smart internet marketing company that can take care of search business, visit www.AjaxUnion.com today.

search engine news, yahoo search

What are Googlenopes?

April 13th, 2010 | Posted by AjaxBlogging in Ajax Union | Google | Google search - (2 Comments)

A Googlenope

Pulitzer Prize winners were announced yesterday and the Washington Post’s Gene Weingarten is one the happy happy winners. Weingarten won the feature writing prize for his truly amazing piece “Fatal Distraction” about parents who forget their children in cars.

Anyway, Weingarten is also a wonderful humorist and his super funny “Below the Beltway” column is published weekly in The WP. So we dug up some of his old work and found a very funny and unique column discussing Google searches. We all know that it’s going to be quite difficult to NOT find something online and Mr. Weingarten took an extra step and actually tried to google a phrase and come up with 0 results.

“When a phrase cannot be found on Google, I call it a Googlenope. Once a Googlenope is discovered and written about, it is no longer a Googlenope” writes Weingarten.

Finding Googlenopes is quite hard, especially when phrases like “Santa Claus nude” receive 278 hits. But eventually, the dedicated reporter managed to come up with an interesting list of Googlnopes. Here are a few:

Queen Elizabeth’s buttocks.
I was helped by the federal government.
Next, boil the toast . . .
If you take off your bra, I’m calling the cops.
Jesus loves you for your money.
Rove should just shut up and look pretty.
I believe dust mites have souls.
This lobster must have been Roman Catholic.
Plush Osama doll.
The best pork chops in Jerusalem.

And if you thought that googling any name will bring at least facebook, myspace or linkedin results, Weingarten found these people to be Googlenopes:

Tiffani Suarez.
Antwaan Rothschild.
Rajneesh Roosevelt III.
Billy Bob Nussbaum.
Mohammed Ciccolini.
Moishe Goebbels.

Wait, and what about:

Please accept these underpants as collateral . . .
I owe my life to unprotected sex.
Thor adjusted his mascara.
Nelson Mandela is a doo-doo head.
Supercalifragilisticexpialidocious-esque.
My grandchildren are so ugly.
The Iraqi Regis Philbin.
Hey, this tastes like aardvark.
Hot cheese sundae.
Cancer, heart disease and zits.
“I’m Stephen Hawking and I’m a Capricorn.”
Pizza with Condoleezza.
Man-boob implants.
Acid klezmer band.
Cancer of the bellybutton.
The yodeling librarian.
Insufficient cellulite.

Of course that these are no longer Googlenopes and they appear online, but this little venture turned out to be a fun past time. Try to come up with your Googlenopes and if you feel that your business is a Googlenope, well… then you should come to us and we’ll help you with your internet marketing.

Congrats to Weingarten!

googlenope, Internet Marketing

Google’s Opt Out Feature…

April 9th, 2010 | Posted by AjaxBlogging in Google - (0 Comments)

It’s hard to imagine living our lives without using at least one of Google’s services. But even Google enthusiasts raise questions regarding the way that the search engine giant deals with privacy issues.

Even though it may seem that you are surfing the internet in the privacy of your own home, there’s always some computer program that follows. Sounds crazy? Maybe. And if not, well, you can stop using Google. Or can you?

The Onion News Network has the full story.

Smart Internet Marketing: Google’s “Search On” Campaign

February 15th, 2010 | Posted by AjaxBlogging in Google | smart internet marketing - (3 Comments)

Amid promos for Doritos and beer, viewers of the recent Super Bowl XLIV were surprised and largely pleased to see a television spot for something more poignant (and less edible) than such football snacks. This was Google’s daringly simple “Parisian Love” commercial, which showed video screenshots of a variety of Google searches, from “study abroad paris france” to “how to assemble a crib” — basically, a snapshot of a young person’s life as defined by their evolving online searches.

Experts have compared this ad, part of Google’s “Search On” Campaign, to many Apple commercials, as both companies appear to have mastered the sparse, no-frills form of advertising, which allows each product or service to truly speak for itself. Even more remarkable is the fact that Google’s ad was created in-house as a part of a project not intended for the Super Bowl.

Of course, in terms of smart internet marketing, ads like this only remind us — and consumers — of our society’s growing reliance on search engines. Whereas a decade ago a curious student might have picked up a travel guide or pamphlet from the admission’s office, Googling “study abroad paris france” is clearly the more modern research option.

Google Realtime Results

January 5th, 2010 | Posted by AjaxBlogging in Google | twitter - (1 Comments)

Google made this great video showing you some of its realtime results it pulls from twitter and other places. Pretty cool!

What should I do if I don’t know why my website was penalized on google?

October 28th, 2009 | Posted by AjaxBlogging in Google | Matt Cutts | Webmaster Central - (0 Comments)

Will Google Wave Change Internet Marketing?

With the launch of Google Wave, marketers and online businesses have been wondering…will this new application change everything for me? Will it allow me to get closer to potential customers or make them harder to find. Will it expose hidden marketing agendas that have been effective, or will it cause a new wave to opportunities?

Our verdict? We believe Google Wave will allow marketers and businesses who are doing their own marketing, to work more effectively. The pros definitely outweigh the cons. For those of you who are just hearing about Google Wave, Google Wave is “a web-based service, computing platform, and communications protocol designed to merge e-mail, instant messaging, wikis, and social networking.” (Source: Wikipedia)

The main reason we believe The Wave is going to change marketing of the past to a new effective future is the implementation of cloud computing. Cloud computing allows for a laptop users to use applications and programs from a hub instead of having to download it to a computer. The idea here is the ability to take “real-time” to the next level. Marketers can utilize this real-time component to interact and communicate with customers in real time.

Just imagine, releasing a email offer that immediately allows customers to engage, communicate and ask others about an offer that they also received…and even ask you questions about the offer..in real-time. Something that email has yet to do.

Learning to utilize this powerful tool now by interacting with developers and testing the product out now is imperative to the success of any marketing campaign going forward.

Want to learn more? Visit our previous post on What Exactly is Google Wave..

What exactly is Google Wave? What will/can it do?

June 26th, 2009 | Posted by AjaxBlogging in Google | Google Wave - (1 Comments)

Google Wave is a project announced by Google at the Google I/O conference on May 28, 2009 [see above video] It is a web application and computing platform designed to bring together e-mail, instant messaging, wiki, and social networking, with a strong collaborative focus, mixed with spellchecker and translator extensions, which are able to work in concert, in real-time. It is planned to be released later in 2009.

Find out more about Google Wave