Do you work for an SEO company? Do you wish you worked for an SEO company? Either way, you’re probably curious to know the very best jams to listen to while engaging in the various forms of online marketing. Go forth!
Off Page SEO — “I’m Gonna Be (500 Miles)” by The Proclaimers
Search engine optimization is all about going the distance — spreading your message far and wide via blogs, articles, classified listings, directory postings, social profiles, etc. etc. In fact, if we hadn’t chosen this Proclaimers ditty, we probably would have gone with “Going The Distance,” by Cake. The Proclaimers won out, though, mostly because this song was in Benny & Joon.
On Page SEO — “Do You Love Me?” by The Contours
Have you ever tried to change yourself to win somebody over? We have. Website SEO is sort of like the makeover scene from Pretty Woman, except you’re not trying to impress Richard Gere — you’re trying to impress Google. (So, yes, we could have gone with “Pretty Woman” here, but we’d prefer to honor a song that mentions a dance called the mashed potato.)
Pay-Per-Click — “Push It” by Salt ‘n’ Pepa
What is a click, really, if not the direct consequence of a forefinger pushing the button of a mouse? While we’re tinkering with the advanced settings of our Google AdWords management accounts, Salt ‘n’ Pepa’s “Push It” keeps us going strong. Ooh baby baby!
Email Marketing — “Mr. Postman” by The Marvelettes
Let’s face it, email kicks snail mail’s butt: the formatting, the speed, the statistical potential — not to mention the lack of a physical postman. This Marvelettes tune reminds us of that bygone era before @’s and dot coms, reminding us to be thankful that, when we can’t find a message we’re expecting, we need only to open the folder labeled spam.